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Services

New products, real AI, and a steady hand.

Three things, done properly: the product, the AI that does the work inside it, and an engineer to see it through, week by week, for a fixed monthly fee.

01 Products

From the first idea to production.

Apps and platforms that don't exist yet. We work the idea through with you, draw it up, build it and put it in front of the people it's for.

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How we go about it

  1. 1

    Work it through

    Who it's for, what it has to do first, and what can wait for later.

  2. 2

    Draw it up

    How it flows, what it knows and what it shows, before anything's built.

  3. 3

    Build all of it

    The app people use, the services and data behind it, and the AI in it, under one roof.

  4. 4

    Put it live

    In front of the people it's for, and kept there: launched, watched and looked after.

Where we've done itFind a Drive, our own: first built in 2024, and being rebuilt now as a platform with its own map, routing and route designer. And a practice management system, built with a client, week by week.

02 AI

AI that does real work.

Built into the product, not bolted on: designed round a job that needs doing, given the right tools for it, and checked before anyone relies on it.

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How we go about it

  1. 1

    A real job first

    Planning a day's drive, coaching a driver from their laps: work that's worth doing well.

  2. 2

    The right tools

    The model works from your own data and systems, not only what it happens to remember.

  3. 3

    Checked before it's seen

    Every drive Find a Drive's designer plans has to route on real roads, keep close to the time asked for, and avoid whatever was asked against.

  4. 4

    Measured as it's built

    So we know it's getting better, rather than hoping it is.

Where we've done itFind a Drive's route designer, built on Claude; a coach that reads sim racers' telemetry and develops their car setups; and a practice system made for the AI era.

03 Partnership

An engineer on your team, every week.

Set hours each week and a meeting to steer it, for a fixed monthly fee, for as long as the build takes. When it's live, a lighter retainer keeps it running.

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How we go about it

  1. 1

    No big quote

    Before anything starts, we tell you how long it'll take and what it costs each month. Then it's built.

  2. 2

    Set hours, every week

    So the work keeps moving, and you always know what you're paying for.

  3. 3

    A weekly meeting

    To see what's been built and steer what comes next, for as long as the work needs. Working software to look at, from early on.

  4. 4

    Then a lighter retainer

    Once it's live, for as long as you need: it keeps running, and keeps getting better.

To suit youRetainers come in sizes, to suit how much time and support you need. One-off projects can be arranged too, depending on the project. More on how we work.

Contact

Talk through your project.

Tell us what you'd like to build, or what's getting in the way. A few lines is plenty to start with, and the first conversation is free.